Content Strategy

SnyderWeb’s founder has driven user engagement through content strategy. She has created a vast number of deliverables during her career including:

Content Playbooks

Style Guides

Glossaries

Content Audits
Content Gap Analysis
Taxonomy
Information Architecture
Editorial Calendars
Content Workflows
Content Governance
Omnichannel Content
User Personas
User Journeys
Content Journey Mapping
A/B Testing
Keyword Research
SEO Strategy
Content Performance Reports
Customer Lifecycle Mapping
Marketing Funnels

Below are some examples. Additional portfolio items available upon request.